Seizing the opportunities of immersive reality
Next generation experiences are not just a passing fad. Voice assistants, together with immersive technologies such as virtual, augmented, and mixed reality, will change how we live and work.
When fully harnessed, next gen technologies will be ubiquitous and transformative. Right now, there’s an opening for businesses to use these technologies to delight customers and build a competitive lead. But how do you ensure you’re building tomorrow’s business necessity and not today’s novelty?
Evision Atlanta delivers the insights, customer empathy, and tech capabilities to execute strategically on next gen technologies. Adopting an approach that leverages agile design and lean innovation, we help businesses move cutting-edge products to market quickly and with precision
CASE STUDY
The Club Price
The Club Price owned by Texas Jasmine a leading wholeseller based out of Texas approach us to launch their initiative to sell individual chocolate ad discount price. We launched the site and got them the first order in around 1.5 months. In through months they were at $30k sales. More importantly, we brought the conversion cost from Google Shopping from $8 to $2 and clicks from $4 to $0.40 cents.
Some of the key work we did for them were
· Market research about the product competitor
· Consumer behaviour who buys snacks and chocolates
· Offshoot we can launch besides online retail which came to subscriptions and specialize boxes
· We use analytics to drive offerings to right target audience which brought us huge conversion
· We use shopify advance features to manage the stores
· SEO were done to generate organic sales
· Pinterest and Instagram engagement were done to buildup branding
What makes a strong next gen technology partner?
Technical skills and methodologies matter, but the real challenge when building a next gen experience that counts is defining the problem you’re trying to solve. That’s why your partner needs:
A strategic mindset. If immersive technologies are going to fuel your growth, you need a partner who can accurately and efficiently determine whether a concept is a true product-market fit.
Speed and agility. A partner needs proven processes for agile delivery, enabling you to “fail fast” without a massive investment of time and money, and build and scale viable concepts at speed.
Audience empathy. An effective partner will not only solve real customer problems, they’ll do so in a way that connects to people’s motivations, desires, and frustrations.
Ready for some success stories?
Explore our catalogue of results achieved,
challenges solved, and clients satisfied.
Our next gen technology development process
Preliminary Audience + Competitor Research
Addressing customer and market needs
Powerful user experiences hinge on knowing your audience. We help you find business challenges that might be solved with AR, VR, MR, or voice-enabled technologies, as well as the opportunities that emerge as a result.
When we find them, we study your market meticulously, exploring every nuance of customer attitudes, behavior, and interests to find where customer needs – practical and emotional – might intersect with today’s immersive technologies.
Design Sprint
Making the impossible possible
Digital Product Prototyping
Working towards the MLP
With design thinking setting the direction, we employ an agile process to build working prototypes that undergo extensive user testing. Validating features and capabilities, we use this test-and-learn approach to refine the digital product and determine whether it’s one people will ultimately love.
The goal of this process is to develop a Minimum Lovable Product (MLP) – a product with functionality people will continue to use and enjoy day after day, with the least amount of effort and expense.
AR + VR + MR Development
Creating the immersive experience
During development, engineers, product managers, and UX designers continue to collaborate, building on the MLP to create a fully functional, final digital product ready for market positioning.
Whether we’re creating VR apps, AR apps, or an MR experience, our cross-disciplinary team can rapidly develop and scale digital products for commercial application.
