When it comes to planning your next advertising campaign, consider utilizing the expertise of a media buying agency.
Media Buying Agency
Let’s dig down a little more, think about it when you outsource your media buying, you will have more time to devote to the creativity of your next advertising campaign or the latest innovation to your product or service.
E-Vision media buying agency acts as an agent for you that will be able to provide you with valuable knowledge, insight, and strategic recommendations
The media buying agency at Evision provides you with the three most important things
The Club Price
The Club Price owned by Texas Jasmine a leading wholeseller based out of Texas approach us to launch their initiative to sell individual chocolate ad discount price. We launched the site and got them the first order in around 1.5 months. In through months they were at $30k sales. More importantly, we brought the conversion cost from Google Shopping from $8 to $2 and clicks from $4 to $0.40 cents.
Some of the key work we did for them were
· Market research about the product competitor
· Consumer behaviour who buys snacks and chocolates
· Offshoot we can launch besides online retail which came to subscriptions and specialize boxes
· We use analytics to drive offerings to right target audience which brought us huge conversion
· We use shopify advance features to manage the stores
· SEO were done to generate organic sales
· Pinterest and Instagram engagement were done to buildup branding
You probably don’t know everything there is to know about media buying and that’s okay. That’s what we’re here for. We know the industry inside and out and use our expertise to help our clients achieve their advertising goals.
Experience is priceless when it comes to media buying, so selecting E-vision will be like hitting a jackpot as we have been around the block a few times. Our media buyers have decades of experience and a unique understanding of both print and digital media.
Give us a call today to learn more about our experience and how we can deliver results for your business.
Strong media relationships
Media buying requires strong relationships. A media buying agency with solid business relationships with multiple media representatives should be very strong because the relationship between a media buyer and a publication can make all the difference between meeting and exceeding your expectations
Publication reps have the inside scoop when it comes to what your competitors are doing and whether or not it’s yielding results. A media buyer with a strong contact might be able to sweet-talk him or her into sharing that information. Hey, it never hurts to ask. At E-Vision, we understand the value of building partnerships with results-driven advertisers as well as with the publishing outlets and we do it well. Let us be Ben to your Jen or vice versa.
A media buying agency has a lot of bargaining power, especially when it comes to optimizing your budget. Consider the following poker analogy. Without the help of a media buying agency you might be able to lay down two pairs the next time you hit up the casino, but with a media buying agency on your side you will be able to lay down a full house or better. In your search for a media buying agency, look for an agency that can help you determine the right media mix for your target market and negotiate the best price and placement for your ads. Budget optimization doesn’t come easy. Media buyers have to weigh a variety of factors including rates, medium, frequency, and length of the campaign, and can negotiate better rates based on those factors